Individual shapes
Individual shapes can be used alone or alongside other shapes or content containers in a strip or grid.
Most commonly used
Used less often
Shape size
Except for the two-dot shape, all individual shapes are square, so width and height should be exactly the same and all shapes in a strip or grid should be the same size.
Content containers
Content containers can be paired with individual shapes for greater variety and in-depth messaging. These containers can be filled with color, photography and copy, making them useful for visually telling a story. The oval and the pointy oval can contract and expand as desired.
